I’ve been following Martin Thompson’s blog, the ITAM Review, with great interest since its inaugural post in November of 2008. Martin’s approach to blogging is a refreshing departure from most blogs covering the discipline of IT asset management—its content is exceptionally wide-ranging, relevant, thoroughly researched, and perhaps most importantly, vendor-agnostic (gasp!). It’s a resource I rely on to augment my knowledge about ITAM and to make sure I don’t succumb to the temptation, as a marketing professional, to close my mind to information or viewpoints that don’t necessarily align with my company’s philosophy or interests. For all these reasons, the ITAM Review has been instructional as we went about developing our own blog, and for that, we owe Martin a debt of gratitude.
The ITAM Review recently celebrated its first anniversary since launching, so it seemed the perfect time to feature Martin on our own blog. The following is an interview I conducted with him in order to recognize the great work he’s doing and to encourage our readers to check out his blog as well. Thanks Martin!
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